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Wednesday, March 11, 2020

Jeffrey Lindenblatt's Paper Trends: The Three Hundred for 1980 -- The Rookies

The year 1979 will go down in history as the last year of the adventure strip. In that year five adventure strips made their debut, which is the last time that many would begin. Of the five strips, three were science fiction, one western and one an adventure strip revival following the adventures of an orphan girl. There was also the very successful debut of a comedy soap opera strip in the tradition of Gasoline Alley.

The most popular of these new features was a science fiction strip based on what was the biggest money-making movie of all time. Star Wars debuted with 50 papers. The strip that debuted in second place would become one of the most successful comic strips, Lynn Johnston’s For Better or Worse, which debuted in 38 papers. Coming in third is a tie between two strips, John Darling and the western Latigo, which both premiered in 22 papers.

Here is the rookie strip breakdown:

Title # of Papers  Syndicate Overall Rank
Star Wars 50 Los Angeles Times 23
For Better or Worse 38 Universal 35
John Darling 22 Field 58
Latigo 22 Field 58
Buck Rogers 13 New York Times 78
Levy’s Law 13 NEA 78
Star Trek 12 Los Angeles Times 82
Annie 11 Tribune 84
Drabble 8 United 104
Prime Time 8 Tribune 104

Other notable new strips were No Comment with 7 and Dupont Circle with 6. Strips that had 5 or less were Albert Herbert Hawkins, Shambles, Copps and Robberts, Sergeant Renfrew (a Canadian strip), Zeus, Howie and Murphy’s Law.

Also very interesting is the debut of a panel feature that would become one of the most successful of the 1980’s and 1990’s, yet it did not even have one paper in our survey! That was Gary Larson’s Far Side.

We have been ranking rookie strips starting with the year 1977. So, how are these new strips doing compared to all the strips in syndication? Let’s take a look:

Title # of Papers Syndicate Overall Rank
Shoe (1977) 59 Tribune 17
Amazing Spiderman (1977) 55 Register and Tribune 21
Star Wars 50 Los Angeles Times 23
For Better or For Worse 38 Universal 35
Winnie the Pooh (1978) 31 King 44
World’s Greatest Superheroes (1978) 23 Tribune 57
John Darling 22 Field 58
Latigo 22 Field 58
Garfield (1978) 21 United 63
Zoonies (1977) 16 NEA 70

Now let’s do a decade round-up. Here are the top 10 strips that debuted in the 1970’s:

Title # of Papers Syndicate Overall Rank
Doonesbury 112 Universal 4
Hagar the Horrible 99 King 5
Frank and Ernest  89 NEA 9
Shoe  59 Tribune 17
Amazing Spider-Man  55 Register and Tribune 21
Star Wars  50 Los Angeles Times 23
Funky Winkerbean  43 Field 31
Tank McNamera  39 Universal 34
For Better or For Worse  38 Universal 35
Heathcliff  38 McNaught 35

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