Tuesday, July 27, 2021

 

Jeffrey Lindenblatt's Paper Trends: The Three Hundred for 1985 -- Rookie Features

 Over the last few years of this survey we’ve seen a familiar story over and over. The top rookie strips start big and then they have big fall. This has happened to strips like Star Wars and The Muppets. We have also had strips like Winnie the Pooh which had a big start then would have a small fall and then take a long time to completely disappear.

 In most cases, strips that really have what it takes to get big and stay big tend to have a slow start and build over time. This has happened to Garfield, Bloom County and For Better or For Worse

 This year we have something that has not happened since we started this journey. The top two rookie strips would have long and successful careers. Back in 1977 we had Amazing Spider-man and Shoe, this year we have Mother Goose and Grimm and On The Fastrack taking the top two spots.

 Coming in third place is an adventure strip, Can You Solve The Mystery? This one goes down the well-worn path of starting big and then imploding.

 Here are the rookies of 1984:

 Mother Goose and Grimm – 29 (Tribune Media Services)

On The Fastrack – 18 (King Features)

Can You Solve The Mystery? – 14 (News America Syndicate)

Adam – 13 (Universal Press Syndicate)

Benchley – 10 (Register and Tribune Syndicate)

Rock Channel – 7 (Register and Tribune Syndicate)

Rose Is Rose – 6 (United Features)

Middle Ages – 4 (Washington Post Writers Group)

Quigmans – 3 (Los Angeles Times Syndicate)

Betty Boop & Felix – 3 (King Features)

Bumgardner – 3 (Los Angeles Times Syndicate)

 The rest of the new strips are as follows – Dick and Jane (2), Ug! (2), Bottom’s (1), Full House (1), Peter Principle (1), That’s Jake (1)

 Here are the 1985 stats for the most successful strips that started since our 300 series began,  strips that began between in 1977-1984:

 Garfield (1978) – 187

Shoe (1977) – 98

For Better or For Worse (1979) – 79

Bloom County (1980) – 77

Marvin (1982) - 53

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Comments:
I always find these "three hundred" round-ups very interesting, but I was very surprised today to be reminded that "Mother Goose & Grimm" only began in 1984. This long-running strip has become so iconic, I don't think I could have guessed when it started... 1975? 1978? I feel like the Peters strip has been part of the daily comic pages forever! Well, as Jeffrey points out, it did catch on right away...
 
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