Monday, January 14, 2019


The Hearst Sunday Newspaper Magazine Cover Indexes Part 5: The American Weekly Offshoot 'Romantic' Series

It turns out in my magazine cover research that in 1921 you could get your American Weekly Hearst covers in two flavors: one with the masthead with which we're familiar, or one with no masthead at all and copyrighted by International Feature Service.

That practice seems to have halted in mid-August 1921, when the Dan Smith cover series was inaugurated and took over for the International Feature Service-branded  American Weekly.

However, it wasn't quite that simple. It seems that you could choose another new (?) series, also syndicated by IFS, that instead of Dan Smith covers offered what I call the 'romantic cover' option. This series featured lots of pretty girls as is typical of the Hearst covers, but these ones are focused on romance. In other words, looking to please the female audience more than the male.

I began tracking this series in the Butte Miner, where due to some slight crossover with the Dan Smith series at the beginning I believe that the Miner runs their covers a week later than intended. The series runs in the Miner through the end of 1923, after which I switched to the Minneapolis Tribune, filling in a long unavailable section of that from the Tampa Tribune. The Minneapolis Tribune stopped using this series in June 1926, and I can find no other paper that used it any later.

8/28/21Caprices of Cupid #1Henry Clive
9/4/21Caprices of Cupid #2Henry Clive
9/11/21Caprices of Cupid #3Henry Clive
9/18/21Caprices of Cupid #4Henry Clive
9/25/21Caprices of Cupid #5Henry Clive
10/2/21Caprices of Cupid #6Henry Clive
10/9/21Behind Their Dreamy Eyes #1Henry Hutt
10/16/21Behind Their Dreamy Eyes #2Henry Hutt
10/23/21Behind Their Dreamy Eyes #3Henry Hutt
10/30/21Behind Their Dreamy Eyes #4Henry Hutt
11/6/21Behind Their Dreamy Eyes #5Henry Hutt
11/13/21Chiffon and GoldHaskell Coffin
11/20/21The Girl Scout "Little Mother"W.T. Benda
11/27/21Mean Old Clock!Henry Clive
12/4/21PoetryHenry Clive
12/11/21AmmunitionHenry Clive
12/18/21Light and AiryHenry Clive
12/25/21Christmas MorningHenry Clive
1/1/22Scenting The RoseHenry Clive
1/8/22Beauty and NickHenry Hutt
1/15/22SnowflakesHenry Clive
1/22/22Cold And FairHaskell Coffin
1/29/22Fairy Time StoryHenry Hutt
2/5/22A Florida EnchantmentHaskell Coffin
2/12/22I WonderW.T. Benda
2/19/22Have A HeartHenry Hutt
2/26/22When Eyes MeetHenry Clive
3/5/22Over The Rio GrandeW.T. Benda
3/12/22The PenitentHenry Clive
3/19/22The EclipseHaskell Coffin
3/26/22Puppy LoveM.E. Musselman
4/2/22Coming OutHaskell Coffin
4/9/22No More Bon BonsHenry Clive
4/16/22HoneyHaskell Coffin
4/23/22Untitled portrait of womanSigned illegibly
4/30/22JackieMaud Tousey Fangel
5/7/22Yoo-HooJohn Bradshaw Crandell
5/14/22Stop! Look! Listen!Earl Christy
5/21/22He Loves Me...M.E. Musselman
5/28/22On My PaletteHenry Clive
6/4/22Bronze IdolsHenry Clive
6/11/22FlappersP.J. Monahan
6/18/22Under The Trysting TreeArchie Gunn
6/25/22Come On In!Ruth Eastman
7/2/22Hurrah For The Fourth of JulyJohn Bradshaw Crandell
7/9/22untitled lovers embracing with overflowing water bucketEdmund Frederick
7/16/22Help! Help!Edmund Frederick
7/23/22Watch Your StepEdmund Frederick
7/30/22Monday-y-y-y-!Edmund Frederick
8/6/22Eyes FrontEdmund Frederick
8/13/22Keep It DarkEdmund Frederick
8/20/22Coming EventsEdmund Frederick
8/27/22The Moths and the FlameWalter Van Arsdale
9/3/22The Last DipF. Tempest Inman
9/10/22September EveHenry Hutt
9/17/22CherriesH. Knowles Hare
9/24/22Off With The Old, On With The NewEdmund Frederick
10/1/22Youth Finds a WayEdmund Frederick
10/8/22In a FlurryEdmund Frederick
10/15/22Book LoversEdmund Frederick
10/22/22A Question of TimeEdmund Frederick
10/29/22Hello, HalloweenEdmund Frederick
11/5/22Dangerous Curves AheadEdmund Frederick
11/12/22The Modern VenusHenry Hutt
11/19/22Golden GlowEarl Christy
11/26/22You WinEdmund Frederick
12/3/22baby's Bed TimeHenry Hutt
12/10/22Will I Do?Haskell Coffin
12/17/22Snowed InEdmund Frederick
12/24/22Christmas Back HomeLouis Biedermann
12/31/22I'll Love You Year In and Year OutEdmund Frederick
1/7/23At The Costume BallWalter Van Arsdale
1/14/23When Their Ship of Giold Comes InEdmund Frederick
1/21/23LostEdmund Frederick
1/28/23Only A DreamHenry Hutt
2/4/23Even The Snowman Has a HeartEdmund Frederick
2/11/23Hearts and FlowersEdmund Frederick
2/18/23Out of the PastEdmund Frederick
2/25/23Always The Right TimeEdmund Frederick
3/4/23A Mirror RehearsalEarl Christy
3/11/23Firelight PropheciesEdmund Frederick
3/18/23Her Newest DollsWalter Van Arsdale
3/25/23TheFinishing TouchEarl Christy
4/1/23Easter LiliesHenry Hutt
4/8/23EntangledEdmund Frederick
4/15/23Lost and FoundRuth Eastman
4/22/23A Good CatchEdmund Frederick
4/29/23At The Society CircusFrank X. Leyendecker
5/6/23A Maytime FantasyWalter Van Arsdale
5/13/23A Waltz DreamEdmund Frederick
5/20/23BlossomsHester Miller
5/27/23The Story of her PearlsEdmund Frederick
6/3/23In The MoonlightHenry Clive
6/10/23The June BrideWalter Van Arsdale
6/17/23Stop, Thief!Henry Clive
6/24/23Honeymoon KitchenJ.A. May
7/1/23Hurrah For The Red, White and Blue!Edmund Frederick
7/8/23Plumes And PatchesHenry Clive
7/15/23BreakersEdmund Frederick
7/22/23Midsummer Day's DreamHenry Clive
7/29/23Idol WorshipEdmund Frederick
8/5/23Paddle Your OwnWalter Van Arsdale
8/12/23Sitting PrettyHenry Clive
8/19/23The Rain BeauEdmund Frederick
8/26/23The Peace OfferingHester Miller
9/2/23Here's Looking at YouEdmund Frederick
9/9/23Making HayEdmund Frederick
9/16/23Monday MorningEdmund Frederick
9/23/23Tom, Dick or Harry?Edmund Frederick
9/30/23ShelteredEdmund Frederick
10/7/23Back To GenoaHenry Clive
10/14/23Just TeasingHenry Clive
10/21/23Hold It!Henry Clive
10/28/23Boo!Edmund Frederick
11/4/23ReflectionsHenry Clive
11/11/23RhapsodyEdmund Frederick
11/18/23Just What The Doctor OrderedHenry Clive
11/25/23One Thanksgiving WishEdmund Frederick
12/2/23Tell Him I'm BusyHenry Clive
12/9/23Speak For It!Henry Clive
12/16/23Peek-a-BooHenry Clive
12/23/23A Christmas FancyHaskell Coffin
12/30/23The Beginning of their Greatest YearHenry Hutt
1/6/24Here I Come!Edmund Frederick
1/13/24Hoodoo!Edmund Frederick
1/20/24MateEdmund Frederick
1/27/24Beauty SpotsWalter Van Arsdale
2/3/24Book LoversEdmund Frederick
2/10/24His ValentineEdmund Frederick
2/17/24Good ScoutsEdmund Frederick
2/24/24A Tropical HoneymoonEdmund Frederick
3/2/24Counter AttractionsWalter Van Arsdale
3/9/24The Right o' WayEdmund Frederick
3/16/24Plans And DreamsEdmund Frederick
3/23/24The Flash-BackEarl Christy
3/30/24Second Day OutEdmund Frederick
4/6/24Spring SongWalter Van Arsdale
4/13/24Nesting TimeEdmund Frederick
4/20/24The Spirit of EasterEdmund Frederick
4/27/24Showers and CoolerWalter Van Arsdale
5/4/24I Wonder Who He Was?Menotti Rubino
5/11/24Brown-Eyed SusanEarl Christy
5/18/24Which One?Henry Clive
5/25/24Right Back At YouHenry Clive
6/1/24Hail June!Earl Christy
6/8/24Her Captain and his MateJ.A. May
6/15/24(untitled)Edna Crompton
6/22/24Morning GloriesHenry Clive
6/29/24Fan FareWalter Van Arsdale
7/6/24Good-By ButterflyHenry Clive
7/13/24The Feminine PlankJames H. Hammon
7/20/24Just SupposeEdmund Frederick
7/27/24Top 'o the WorldEdmund Frederick
8/3/24The StudentHenry Hutt
8/10/24Which?Edmund Frederick
8/17/24PlumageHenry Hutt
8/24/24OverflowingWalter Van Arsdale
8/31/24Heart Pledges Fro LoveAlexander Popini
9/7/24Sitting PrettyWalter Van Arsdale
9/14/24Mid-SeptemberJames H. Hammon
9/21/24Done In OilWalter Van Arsdale
9/28/24A Counter AttractionJames H. Hammon
10/5/24The WinnerAlexander Popini
10/12/24Poppy-LoveMenotti Rubino
10/19/24Fancy!Walter Van Arsdale
10/26/24In The Looking GlassJames H. Hammon
11/2/24Everybody's CandidateWalter Van Arsdale
11/9/24The EavesdropperJames H. Hammon
11/16/24Lucky Devil!James H. Hammon
11/23/24Winter DreamsWalter Van Arsdale
11/30/24Her Crowning Glory Then and NowGeorge Kerr
12/7/24The Spanish ShawlJames H. Hammon
12/14/24The Opera DebEdmund Frederick
12/21/24Christmas MonringWalter Van Arsdale
12/28/24New Year's EveAlexander Popini and Louis Biedermann
1/4/251760 versus 1925George Kerr
1/11/25B-r-r!Walter Van Arsdale
1/18/25Stepping OutJames H. Hammon
1/25/25Excuse My DustWalter Van Arsdale
2/1/25Do You Believe In Signs?James H. Hammon
2/8/25To My ValentineGeorge Kerr
2/15/25Firelight FanciesAlexander Popini
2/22/25Goodbye, Queen CarnivalGeorge Kerr
3/1/25Pretty PenitentJames H. Hammon
3/8/25The JugglerWalter Van Arsdale
3/15/25Five To Fifty Miles an HourGeorge Kerr
3/22/25Lenten RenunciationsAlexander Popini
3/29/25Sleeping BeautyEdmund Frederick
4/5/25Gone For The DayJames H. Hammon
4/12/25Easter Sunday Fifty Years From NowAlexander Popini and Louis Biedermann
4/19/25The Hide-a-WaysEdmund Frederick
4/26/25Hello, May!Walter Van Arsdale
5/3/25Peter PiperJames H. Hammon
5/10/25The Best Man At The WeddingJames Calvert Smith
5/17/25Mother's VeilEdmund Frederick
5/24/25June JazzAlexander Popini
5/31/25June GoldJames H. Hammon
6/7/25Thick and ThinWalter Van Arsdale
6/14/25Go, GoJames Calvert Smith
6/21/25The Crinoline Girl (Girls Series #1)Penrhyn Stanlaws
6/28/25Three CheersWalter Van Arsdale
7/5/25Girls #2Penrhyn Stanlaws
7/12/25Love on the AirConrado W. Massaguer
7/19/251525 (Girls Series #3)Penrhyn Stanlaws
7/26/25'Mid SummerWalter Van Arsdale
8/2/25Girls Now -- And Then (Girls Series #4)Penrhyn Stanlaws
8/9/25Taking TurnsConrado W. Massaguer
8/16/25Wish You Were Here (Girls Series #5)Penrhyn Stanlaws
8/23/25Dry FishingWalter Van Arsdale
8/30/25September Monring Glories (Girls Series #6)Penrhyn Stanlaws
9/6/25The SkipperJames Calvert Smith
9/13/25East To West and West To East (Girls Series #7)Penrhyn Stanlaws
9/20/25An Autumn FancyWalter Van Arsdale
9/27/25Girlhood (Girls Series #8)Penrhyn Stanlaws
10/4/25Autumn ColorsEdmund Frederick
10/11/25Fashions That Were (Girls Series #9)Penrhyn Stanlaws
10/18/25Ancestors -- And DescendantsC.D. Batchelor
10/25/25Witches, Past and Present (Girls Series #10)Penrhyn Stanlaws
11/1/25NovemberE. Bakos
11/8/25Four Ages (Girls Series #11)Penrhyn Stanlaws
11/15/25The End Of A Perfect FallAlexander Popini
11/22/25Beau And ArrowJames Calvert Smith
11/29/25The Love PirateRay Sherman
12/6/25Her Hair (Girls Series #12)Penrhyn Stanlaws
12/13/25ReservedMenotti Rubino
12/20/25At Earlier Christmas Times (Girls Series #13)Penrhyn Stanlaws
12/27/25F.O.B. 1926Alexander Popini
1/3/26The Impartial Mirror (Girls Series #14)Penrhyn Stanlaws
1/10/26PearlsMenotti Rubino
1/17/26In Hours of Ease (Girls Series #15)Penrhyn Stanlaws
1/24/26Yes? No?C.D. Batchelor
1/31/26Old Clothes (Girls Series #16)Penrhyn Stanlaws
2/7/26Which?Ray Sherman
2/14/26Her ValentineC.D. Batchelor
2/21/26Earlier Fashions (Girls Series #17)Penryhn Stanlaws
2/28/26The BuildersC.D. Batchelor
3/7/26Forward MarchAlexander Popini
3/14/26In The SpringRay Sherman
3/21/26Not On The ProgramC.D.Batchelor
3/28/26In Old MadridConrado Massaguer
4/4/26Easter PlumesAlexander Popini
4/11/26Please Stand ByJames Calvert Smith
4/18/26Star GazingC.D. Batchelor
4/25/26Mae FirstAlexander Popini
5/2/26Love SetConrado Massaguer
5/9/26Songs Without WordsJames Calvert Smith
5/16/26Big SisterDorothy Flack
5/23/26Stage StruckC.D. Batchelor
5/30/26Chapter XIVC.D. Batchelor
6/6/26In The RingConrado Massaguer
6/13/26Riding HabitsDorothy Flack
6/20/26Fair And CoolConrado Massaguer


Are digital copies available for
BARBARA'S BAD MAN (John Held, Jr. Berton Braley
THE LOVE BOAT (Russell Patterson)
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